In 2020, in-app spending on mobile games per active iPhone in the United States increased by roughly ** percent year-over-year, with an average of U.S. dollars being spent on iOS gaming apps. Users also increased their in-app spending for entertainment apps, passing from an average of **** U.S. dollars in 2019 to an average of U.S. dollars the subsequent year. The increase in average in-app spending is due to the global coronavirus outbreak, which led users to rely more on their smartphone devices and mobile apps.
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Sensor Tower. (April 1, 2021). Average in-app spending per active iPhone in the United States from 2019 to 2020, by category (in U.S. dollars) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 24, 2026, from /statistics/869077/app-store-revenue-per-active-iphone-by-category-usa/
Sensor Tower. "Average in-app spending per active iPhone in the United States from 2019 to 2020, by category (in U.S. dollars)." Chart. April 1, 2021. ÌÇÐÄÆÆ½â°æ. Accessed July 24, 2026. /statistics/869077/app-store-revenue-per-active-iphone-by-category-usa/
Sensor Tower. (2021). Average in-app spending per active iPhone in the United States from 2019 to 2020, by category (in U.S. dollars). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 24, 2026. /statistics/869077/app-store-revenue-per-active-iphone-by-category-usa/
Sensor Tower. "Average In-app Spending per Active Iphone in The United States from 2019 to 2020, by Category (in U.S. Dollars)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 1 Apr 2021, /statistics/869077/app-store-revenue-per-active-iphone-by-category-usa/
Sensor Tower, Average in-app spending per active iPhone in the United States from 2019 to 2020, by category (in U.S. dollars) ÌÇÐÄÆÆ½â°æ, /statistics/869077/app-store-revenue-per-active-iphone-by-category-usa/ (last visited July 24, 2026)
Average in-app spending per active iPhone in the United States from 2019 to 2020, by category (in U.S. dollars) [Graph], Sensor Tower, April 1, 2021. [Online]. Available: /statistics/869077/app-store-revenue-per-active-iphone-by-category-usa/