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Value of media advertising and subscription revenues across India from 2017 to 2020 with estimates until 2023 (in billion Indian rupees)

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Sources

Release date

March 2021

Region

India

Survey time period

2017 to 2020

Supplementary notes

According to the source, figures are based on EY estimates and exclude live events, online gaming and animation and VFX segment revenues.

One Indian rupee is equal to 0.014 U.S. dollars and 0.011 euros as of May 2021.

Previous reports have been accessed.

According to the source, all figures are gross of taxes.

Citation formats

Value of media advertising and subscription revenues in India 2017-2023

Published by ÌÇÐÄÆƽâ°æ Research Department, Mar 26, 2021
In 2020, media subscriptions brought in about *** billion Indian rupees in revenue to India's media and entertainment sector compared to around *** billion rupees from the advertising revenue. This showed a remarkable decline in growth rate in subscription revenues. The ad revenues were estimated to reach over *** billion rupees by 2023.
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