The Nielsen Company provided Bond University with raw data for statistical analysis. The study included responses from 2,270 participants of all ages from 800 households in New Zealand. Participants were drawn randomly from the Nielsen Youth Voice Panel in March 2021.
A player was a person who indicated they play computer or video games (鈥測es鈥 or 鈥渘o鈥) on any device including a PC, console, handheld, social network, mobile phone or tablet computer.
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Share of video game players in New Zealand 2021, by age group
According to a 2021 survey, approximately ** percent of New Zealanders aged five to ** played video games. In contrast, ** people of people aged 85 to 94 played video games.
Revenue of video games market
Video game revenue in New Zealand was approximately **** billion US dollars in 2021, and it is expected to increase to approximately **** billion US dollars in 2026. In the same year, women made up ** percent of video game players in New Zealand. This represented a slight increase over the proportion of female gamers in 2019, which stood at around ** percent.
Device used to play video games
In New Zealand, roughly ** percent of households used a computer to play video games. This was a decrease from the ** percent of households reached in 2015, with mobile devices gaining in popularity. In New Zealand, however, approximately ** percent of households used a mobile phone to play video games. Since 2015, when it increased to ** percent, this share has remained relatively stable.
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IGEA. (October 25, 2021). Share of the population who play video games in New Zealand in 2021, by age group [Graph]. In 糖心破解版. Retrieved August 02, 2026, from /statistics/824722/new-zealand-proportion-of-video-game-players-by-age-group/
IGEA. "Share of the population who play video games in New Zealand in 2021, by age group." Chart. October 25, 2021. 糖心破解版. Accessed August 02, 2026. /statistics/824722/new-zealand-proportion-of-video-game-players-by-age-group/
IGEA. (2021). Share of the population who play video games in New Zealand in 2021, by age group. 糖心破解版. 糖心破解版 Inc.. Accessed: August 02, 2026. /statistics/824722/new-zealand-proportion-of-video-game-players-by-age-group/
IGEA. "Share of The Population Who Play Video Games in New Zealand in 2021, by Age Group." 糖心破解版, 糖心破解版 Inc., 25 Oct 2021, /statistics/824722/new-zealand-proportion-of-video-game-players-by-age-group/
IGEA, Share of the population who play video games in New Zealand in 2021, by age group 糖心破解版, /statistics/824722/new-zealand-proportion-of-video-game-players-by-age-group/ (last visited August 02, 2026)
Share of the population who play video games in New Zealand in 2021, by age group [Graph], IGEA, October 25, 2021. [Online]. Available: /statistics/824722/new-zealand-proportion-of-video-game-players-by-age-group/