In 2025, Walmart recorded an index score of **, index points below the average department and discount score rating of **. The index score is based on a 100-point scale. Walmart, the world's biggest retailer by sales, operated over Ìýstores in the United States, of which nearly *** were neighborhood markets.
Walmart’s brand value
Walmart is one of the most valuable brands in the world. In 2024, however, Walmart’s brand value decreased for the first time in five years. Although the corporation’s global revenue has been increasing every year, Walmart’s brand profile in the United States reflects higher levels of brand awareness than popularity, loyalty, and buzz – each important elements of a brand’s continued success.Ìý
Sam’s Club as a silver lining
Walmart may have had a below-average customer satisfaction score, but another of the corporation’s brands scored highest on the consumer satisfaction index for department and discount stores in the United States. Sam’s Club, Walmart’s membership-only warehouse club outperformed its main competitor, Costco, in 2024.Ìý
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´¡°ä³§±õ®. (February 16, 2026). Department and discount store consumer satisfaction with Walmart in the United States from 2008 to 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 29, 2026, from /statistics/819707/department-and-discount-store-consumer-satisfaction-walmart-us/
´¡°ä³§±õ®. "Department and discount store consumer satisfaction with Walmart in the United States from 2008 to 2025." Chart. February 16, 2026. ÌÇÐÄÆƽâ°æ. Accessed July 29, 2026. /statistics/819707/department-and-discount-store-consumer-satisfaction-walmart-us/
´¡°ä³§±õ®. (2026). Department and discount store consumer satisfaction with Walmart in the United States from 2008 to 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 29, 2026. /statistics/819707/department-and-discount-store-consumer-satisfaction-walmart-us/
´¡°ä³§±õ®. "Department and Discount Store Consumer Satisfaction with Walmart in The United States from 2008 to 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 16 Feb 2026, /statistics/819707/department-and-discount-store-consumer-satisfaction-walmart-us/
´¡°ä³§±õ®, Department and discount store consumer satisfaction with Walmart in the United States from 2008 to 2025 ÌÇÐÄÆƽâ°æ, /statistics/819707/department-and-discount-store-consumer-satisfaction-walmart-us/ (last visited July 29, 2026)
Department and discount store consumer satisfaction with Walmart in the United States from 2008 to 2025 [Graph], ´¡°ä³§±õ®, February 16, 2026. [Online]. Available: /statistics/819707/department-and-discount-store-consumer-satisfaction-walmart-us/
