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United States: Brand preferences for life insurance from October 2017 to January 2018, by age

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Source

Release date

March 2018

Region

United States

Survey time period

October 2017 to January 2018

Number of respondents

2,000*

Age group

18 years and older

Special properties

adult men and women aged 18-74

Method of interview

Online survey

Supplementary notes

* Age 18-34: n=698
Age 35-49: n=520
Age 50+: n=782.

Citation formats

Life insurance brand preferences in the U.S. in 2017 and 2018, by age

Published by Jenny Yang, Mar 15, 2018
This statistic shows the results of a survey conducted between October 2017 and January 2018 among adult Americans on their preferred life insurance brand. The results were sorted by age. During the survey, **** percent of respondents aged 18 to 34 stated their preferred brand is State Farm; **** percent of respondents aged 35 to 49 said the same.
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