T. Ozbun
Research expert covering food retail and all food topics for Italy and Brazil
Get in touch with us now| Characteristic | Female | Male |
|---|---|---|
| Low-sugar or sugar-free | 47% | 40% |
| Free from GMO ingredients | 36% | 38% |
| Low-sodium and low-salt | 34% | 40% |
| Made locally or uses local ingredients | 38% | 33% |
| Low or no fat | 33% | 37% |
| Fortified with vitamins and minerals | 32% | 28% |
| Organic or made from organic ingredients | 22% | 31% |
| Contains pre- or pro-biotics | 20% | 20% |
| Gluten-free | 12% | 17% |
| None of the above | 12% | 17% |
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Source
Source
Release date
October 2017
More information
Region
Canada
Survey time period
Summer 2017
Number of respondents
1,009 respondents
Age group
15 years and older
Method of interview
Online survey
Supplementary notes
The survey question was phrased as follows: "When deciding which food or beverage product to eat or drink, how important are the following in making your decision?"
Data used represents the Top 2 boxes 鈥淰ery important鈥 and 鈥淓xtremely important鈥 out of a 5-point-scale in the online survey.
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