fiscal year ends on the Sunday closest to December 31*
Supplementary notes
Advertising expense relates primarily to company-owned stores. Fiscal years typically contain 52 weeks but an additional reporting week is added every five or six years. Fiscal years 2009, 2015, and 2020 consisted of 53 weeks.
Citation formats
Domino's Pizza advertising spending in the U.S. 2009-2025
The advertising spending of company-operated Domino's Pizza stores in the United States amounted to **** million U.S. dollars in the 2025 financial year, while franchise advertising expenditure in the country reached almost *** million U.S. dollars.
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U.S. Securities and Exchange Commission. (February 23, 2026). Advertising spending of Domino's Pizza in the United States from 2009 to 2025 (in million U.S. dollars) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 23, 2026, from /statistics/814055/domino-s-pizza-ad-spend/
U.S. Securities and Exchange Commission. "Advertising spending of Domino's Pizza in the United States from 2009 to 2025 (in million U.S. dollars)." Chart. February 23, 2026. ÌÇÐÄÆÆ½â°æ. Accessed July 23, 2026. /statistics/814055/domino-s-pizza-ad-spend/
U.S. Securities and Exchange Commission. (2026). Advertising spending of Domino's Pizza in the United States from 2009 to 2025 (in million U.S. dollars). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 23, 2026. /statistics/814055/domino-s-pizza-ad-spend/
U.S. Securities and Exchange Commission. "Advertising Spending of Domino's Pizza in The United States from 2009 to 2025 (in Million U.S. Dollars)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 23 Feb 2026, /statistics/814055/domino-s-pizza-ad-spend/
U.S. Securities and Exchange Commission, Advertising spending of Domino's Pizza in the United States from 2009 to 2025 (in million U.S. dollars) ÌÇÐÄÆÆ½â°æ, /statistics/814055/domino-s-pizza-ad-spend/ (last visited July 23, 2026)
Advertising spending of Domino's Pizza in the United States from 2009 to 2025 (in million U.S. dollars) [Graph], U.S. Securities and Exchange Commission, February 23, 2026. [Online]. Available: /statistics/814055/domino-s-pizza-ad-spend/