The statistic shows the result of a survey among U.S. adults about their opinion of technology companies in terms of innovation, as of January 2018. Twenty-six percent the respondents consider Apple to be the most innovative company when it comes to consumer technology.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
Morning Consult. (January 9, 2018). When it comes to new consumer technology, which company do you think is the most innovative? [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 25, 2026, from /statistics/795603/us-consumer-technology-companies-innovation-ranking/
Morning Consult. "When it comes to new consumer technology, which company do you think is the most innovative? ." Chart. January 9, 2018. ÌÇÐÄÆÆ½â°æ. Accessed July 25, 2026. /statistics/795603/us-consumer-technology-companies-innovation-ranking/
Morning Consult. (2018). When it comes to new consumer technology, which company do you think is the most innovative? . ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 25, 2026. /statistics/795603/us-consumer-technology-companies-innovation-ranking/
Morning Consult. "When It Comes to New Consumer Technology, Which Company Do You Think Is The Most Innovative? ." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 9 Jan 2018, /statistics/795603/us-consumer-technology-companies-innovation-ranking/
Morning Consult, When it comes to new consumer technology, which company do you think is the most innovative? ÌÇÐÄÆÆ½â°æ, /statistics/795603/us-consumer-technology-companies-innovation-ranking/ (last visited July 25, 2026)
When it comes to new consumer technology, which company do you think is the most innovative? [Graph], Morning Consult, January 9, 2018. [Online]. Available: /statistics/795603/us-consumer-technology-companies-innovation-ranking/