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Breakdown of French companies according to the management of their presence on social media from 2018 to 2021

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Sources

Release date

June 2021

Region

France

Survey time period

March to May 2018; January to February 2021

Number of respondents

427; 265*

Special properties

marketing and communication professionals

Method of interview

Online survey

Supplementary notes

427 respondents in 2018 and 265 respondents in 2021.

Citation formats

Management methods for corporate social media presence France 2018-2021

Published by Thuy D., Jun 16, 2021
This statistic represents the distribution of French companies in 2018 and 2021, according to the management of their advertising presence on social media. Almost ** percent of the companies surveyed had a centralized management for their presence on social media in 2018. Only *** percent of French companies had a complete external social media management. In 2021 the external management increased to percent.
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