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Number of online shoppers across India in 2017 and 2025, by by city type (in millions)

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Sources

Release date

July 2019

Region

India

Survey time period

2017

Supplementary notes

* Forecast.

Citation formats

Number of online shoppers in India 2017-2025 by city type

Published by
Yihan Ma,
Jul 1, 2019

The number of online shoppers was estimated to go up from ** million in 2017 to over *** million in 2025. Most of these came from tier two and lower cities. This was probably the result of lower service costs and the expansion of the ecommerce market to include non-metro, semi-urban and rural areas of the country.

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