This statistic describes the WeChat official accounts usage by function, as of . According to data collected in 2016, news and promotions were the two main reasons for people to follow WeChat accounts, with **** and **** percent share of respondents respectively.
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Fung Global Retail & Technology. (September 15, 2016). WeChat official accounts usage by function, as of March 2016 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 30, 2026, from /statistics/746138/wechat-reasons-to-follow-official-accounts/
Fung Global Retail & Technology. "WeChat official accounts usage by function, as of March 2016." Chart. September 15, 2016. ÌÇÐÄÆƽâ°æ. Accessed July 30, 2026. /statistics/746138/wechat-reasons-to-follow-official-accounts/
Fung Global Retail & Technology. (2016). WeChat official accounts usage by function, as of March 2016. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 30, 2026. /statistics/746138/wechat-reasons-to-follow-official-accounts/
Fung Global Retail & Technology. "Wechat Official Accounts Usage by Function, as of March 2016." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 15 Sep 2016, /statistics/746138/wechat-reasons-to-follow-official-accounts/
Fung Global Retail & Technology, WeChat official accounts usage by function, as of March 2016 ÌÇÐÄÆƽâ°æ, /statistics/746138/wechat-reasons-to-follow-official-accounts/ (last visited July 30, 2026)
WeChat official accounts usage by function, as of March 2016 [Graph], Fung Global Retail & Technology, September 15, 2016. [Online]. Available: /statistics/746138/wechat-reasons-to-follow-official-accounts/
