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Trends in flanker* fragrance launches globally from 2013 to 2015

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Sources

Release date

2016

Region

Worldwide

Survey time period

01.2016

Supplementary notes

In perfumery, a flanker refers to newly created perfume that shares some attributes of an already existing perfume. These attributes may be the name, packaging or notes of the existing fragrance.

Citation formats

Fragrances: trends global launches limited editions 2013-2015

Published by ÌÇÐÄÆƽâ°æ Research Department, Feb 2, 2017
This statistic displays the trends in flanker fragrance launches globally between 2013 and 2015. Starting off art an amount of *** fragrances being launched in 2013, the annual number of fragrances being launched dropped to *** in 2014. In 2015, a significant increase was observed with *** flanker fragrance launches being recorded.
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