| Characteristic | Importance scale |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
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Source
Source
Release date
September 2017
More information
Region
Worldwide
Survey time period
May-July 2017
Number of respondents
4,500 respondents
Special properties
Watch executives
Method of interview
Face-to-face interview, online survey
Supplementary notes
This question was phrased by the source as follows: "How important are the following elements for your marketing strategy? Please indicate on a scale from one to ten, with one indicating very low importance and 10 indicating very high importance".
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