In 2015, private labels had a market value share of **** percent in North America. Between 2015 and 2022, the market share of store brands fluctuated reaching a peak of **** percent in 2019. In the second quarter of 2022, private labels had a market share of **** percent in North America.
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NielsenIQ. (September 16, 2022). Market share of private labels in North America from 2015 to 2022 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 26, 2026, from /statistics/1407260/north-america-market-share-private-labels/
NielsenIQ. "Market share of private labels in North America from 2015 to 2022." Chart. September 16, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 26, 2026. /statistics/1407260/north-america-market-share-private-labels/
NielsenIQ. (2022). Market share of private labels in North America from 2015 to 2022. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 26, 2026. /statistics/1407260/north-america-market-share-private-labels/
NielsenIQ. "Market Share of Private Labels in North America from 2015 to 2022." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 16 Sep 2022, /statistics/1407260/north-america-market-share-private-labels/
NielsenIQ, Market share of private labels in North America from 2015 to 2022 ÌÇÐÄÆƽâ°æ, /statistics/1407260/north-america-market-share-private-labels/ (last visited July 26, 2026)
Market share of private labels in North America from 2015 to 2022 [Graph], NielsenIQ, September 16, 2022. [Online]. Available: /statistics/1407260/north-america-market-share-private-labels/
