| Characteristic | 2014 | 2015 |
|---|---|---|
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
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Source
Source
Release date
April 2016
More information
Region
Italy
Survey time period
2014 to 2015
Number of respondents
23,000 respondents
Special properties
The interviewees are online consumers from five different continents, in 25 different territories. Specifically, the countries taken into account are: Australia, Belgium, Brazil, Canada, Chile, China, Denmark, France, Germany, Japan, United Kingdom, Hong Kong, India, Italy, Malesia, Mexico, Poland, Russia, Singapore, Spain, United States, South Africa, Switzerland, Thailand and Turkey. The main topics are: mobile shopping and the use of social media to innovate the retail sector.
Supplementary notes
This question was phrased by the source as follows:" Con quale frequenza acquista prodottu (ad es. capi di abbigliamento, libri, prodotti di elettronica) utilizzando i seguenti canali dedicati allo shopping? La invitiamo a non considerare l'acquisto di generi alimentari鈥.
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