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Most important product claims on beauty and personal care products in Germany in 2016

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Source

Release date

April 2016

Region

Germany

Survey time period

2016

Number of respondents

672*

Special properties

Online beauty and personal care shoppers

Supplementary notes

Respondents could choose more than one answer.
* The source adds the following information: "Sample size varies by number of responses to specific questions".

Citation formats

Most important product claims on beauty products in Germany 2016

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 10, 2016
This survey looks at the organic beauty market and asks German consumers which claims they find most important for beauty and personal care products. In Germany 54 percent of people said they find products containing natural ingredients important.
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