Total U.S. all outlets (food, drug, mass, select club and dollar store retailers, convenience, and military stores). Data does not include online sales.
Volume is in millions of U.S. units. A few categories include a combination
of OTC medicines as well as health-related products which are not
classified as medicines by the Food and Drug Administration.
Citation formats
OTC sales volume of toothpaste in the U.S. 2011-2025
In 2025, the OTC sales volume of toothpaste in the United States reached around *** million units. This statistic shows the OTC (over-the-counter) sales volume of toothpaste in the United States from 2011 to 2025.
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CHPA. (May 26, 2026). Toothpaste OTC sales volume in the United States from 2011 to 2025 (in million units) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 29, 2026, from /statistics/507511/otc-volume-sales-of-toothpaste-in-the-us/
CHPA. "Toothpaste OTC sales volume in the United States from 2011 to 2025 (in million units)." Chart. May 26, 2026. ÌÇÐÄÆƽâ°æ. Accessed July 29, 2026. /statistics/507511/otc-volume-sales-of-toothpaste-in-the-us/
CHPA. (2026). Toothpaste OTC sales volume in the United States from 2011 to 2025 (in million units). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 29, 2026. /statistics/507511/otc-volume-sales-of-toothpaste-in-the-us/
CHPA. "Toothpaste Otc Sales Volume in The United States from 2011 to 2025 (in Million Units)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 26 May 2026, /statistics/507511/otc-volume-sales-of-toothpaste-in-the-us/
CHPA, Toothpaste OTC sales volume in the United States from 2011 to 2025 (in million units) ÌÇÐÄÆƽâ°æ, /statistics/507511/otc-volume-sales-of-toothpaste-in-the-us/ (last visited July 29, 2026)
Toothpaste OTC sales volume in the United States from 2011 to 2025 (in million units) [Graph], CHPA, May 26, 2026. [Online]. Available: /statistics/507511/otc-volume-sales-of-toothpaste-in-the-us/
