Furniture market in the U.S. - statistics & facts
Furniture retail in the United States is a very important aspect for the country's economy. The global home goods industry refers to the manufacture, distribution and retail of home furniture, household decorative accessories, soft furnishings (draperies and curtains), appliances, cookware and gardening equipment. Recently, the industry has been gaining traction once again, as the workplace and home merge into one space for many. Furniture and home furnishings stores reached over 135 billion U.S. dollars' worth of sales in 2025, while the broader U.S. furniture market revenue surpassed 250 billion that same year.
A heavy reliance on imports
The U.S. is the world's largest furniture importer. China, Vietnam, and Mexico are the country's top furniture import partners, with China alone accounting for nearly 21 billion U.S. dollars in 2024. In the same year, the value of furniture imports topped 72 billion U.S. dollars, exceeding exports of roughly 9.6 billion. This trade gap underscores how dependent American retailers are on overseas manufacturing, a dynamic that leaves the market exposed to tariff shifts and supply chain disruptions.
From showrooms to screens
The digital channel keeps gaining ground. Furniture e-commerce revenue in the U.S. neared 134 billion U.S. dollars in 2025 and is forecast to climb further in the coming years. Online leaders like Amazon, Home Depot, and Walmart dominate furniture and homeware e-commerce, while brick-and-mortar brands invest in omnichannel strategies.
Furniture shopping behavior and sustainability
On average, U.S. consumers spent around 648 U.S. dollars on furniture in 2024. Amongst all furniture categories, mattresses and lighting fixtures took the two leading positions in terms of what shoppers spent their money on, each having a share above 20 percent. Sustainability is becoming a factor in buying decisions: nearly half of U.S. shoppers said they'd buy eco-friendly furniture if the price increase remained small, though cost sensitivity still limits broader adoption.
With e-commerce accelerating, import exposure growing, and consumers increasingly weighing sustainability alongside price, the U.S. furniture market is at a turning point. Retailers that balance competitive pricing with digital convenience and greener product lines will likely be best positioned to capture demand in the years ahead.
