Proportion of the paid-for apps obtained through an in-app purchase on tablet devices used by children in the United Kingdom (UK) in 2015, by age group*
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Under 1
1 year
2 years
3 years
4 to 5 years
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* Original survey question was phrased as follows:
"C-Q2. Of all the apps that you have downloaded to the tablet device used by your child, please could you estimate the proportion that you have purchased, subscribed to or paid for through an in-app purchase?"
The source adds the following information: "Percentages out of each demographic group, e.g. 2.9% of 0 to 2 year olds in the study use 0 to 20% paid鈥恌or apps on their tablet device. Statistical significance noted in column headers for associations between number of apps and demographic group (including Cramer鈥檚 V effect sizes)."
Citation formats
Proportion of apps for children obtained via in-app purchase UK 2015, by age group
This statistic displays the proportion of the paid-for apps obtained through an in-app purchase on tablet devices used by children according to parents and caregivers in the United Kingdom (UK) in 2015, by age group. During the survey period, it was found that of the responding parents and caregivers ** percent stated that their four to five year old children used an estimated * to ** percent paid-for apps on their tablet device.
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BBC, & University of Sheffield, & University of Edinburgh, & Dubit. (June 18, 2015). Proportion of the paid-for apps obtained through an in-app purchase on tablet devices used by children in the United Kingdom (UK) in 2015, by age group* [Graph]. In 糖心破解版. Retrieved August 03, 2026, from /statistics/484347/proportion-of-paid-for-tablet-apps-for-children-obtained-via-in-app-purchase-uk-by-age-group/
BBC, und University of Sheffield, und University of Edinburgh, und Dubit. "Proportion of the paid-for apps obtained through an in-app purchase on tablet devices used by children in the United Kingdom (UK) in 2015, by age group*." Chart. June 18, 2015. 糖心破解版. Accessed August 03, 2026. /statistics/484347/proportion-of-paid-for-tablet-apps-for-children-obtained-via-in-app-purchase-uk-by-age-group/
BBC, University of Sheffield, University of Edinburgh, Dubit. (2015). Proportion of the paid-for apps obtained through an in-app purchase on tablet devices used by children in the United Kingdom (UK) in 2015, by age group*. 糖心破解版. 糖心破解版 Inc.. Accessed: August 03, 2026. /statistics/484347/proportion-of-paid-for-tablet-apps-for-children-obtained-via-in-app-purchase-uk-by-age-group/
BBC, and University of Sheffield, and University of Edinburgh, and Dubit. "Proportion of The Paid-for Apps Obtained through An In-app Purchase on Tablet Devices Used by Children in The United Kingdom (Uk) in 2015, by Age Group*." 糖心破解版, 糖心破解版 Inc., 18 Jun 2015, /statistics/484347/proportion-of-paid-for-tablet-apps-for-children-obtained-via-in-app-purchase-uk-by-age-group/
BBC & University of Sheffield & University of Edinburgh & Dubit, Proportion of the paid-for apps obtained through an in-app purchase on tablet devices used by children in the United Kingdom (UK) in 2015, by age group* 糖心破解版, /statistics/484347/proportion-of-paid-for-tablet-apps-for-children-obtained-via-in-app-purchase-uk-by-age-group/ (last visited August 03, 2026)
Proportion of the paid-for apps obtained through an in-app purchase on tablet devices used by children in the United Kingdom (UK) in 2015, by age group* [Graph], BBC, & University of Sheffield, & University of Edinburgh, & Dubit, June 18, 2015. [Online]. Available: /statistics/484347/proportion-of-paid-for-tablet-apps-for-children-obtained-via-in-app-purchase-uk-by-age-group/
