* Nearly 4.55 thousand completed interviews out of the 120 thousand sample drawn from the personal current account holders databank, provided by all major UK banks. Data was weighted to correct oversampling.
Among the 4.55 thousand, 339 had switched bank accounts in the last year.
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Reasons for switching current bank accounts UK 2015
This statistic shows the reasons account holders gave for switching bank accounts in the last year in the United Kingdom (UK) as of the *. It was reported that the main reasons for switching bank accounts was because of better interest rates, deals, products or account conditions elsewhere.
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GfK Media and Communication Research, & Competition and Markets Authority. (April 15, 2015). Account holders' reasons for switching bank accounts in the last year in the United Kingdom (UK) in 2015 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 03, 2026, from /statistics/467315/reasons-for-switching-bank-accounts-uk/
GfK Media and Communication Research, und Competition and Markets Authority. "Account holders' reasons for switching bank accounts in the last year in the United Kingdom (UK) in 2015." Chart. April 15, 2015. ÌÇÐÄÆÆ½â°æ. Accessed August 03, 2026. /statistics/467315/reasons-for-switching-bank-accounts-uk/
GfK Media and Communication Research, Competition and Markets Authority. (2015). Account holders' reasons for switching bank accounts in the last year in the United Kingdom (UK) in 2015. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 03, 2026. /statistics/467315/reasons-for-switching-bank-accounts-uk/
GfK Media and Communication Research, and Competition and Markets Authority. "Account Holders' Reasons for Switching Bank Accounts in The Last Year in The United Kingdom (Uk) in 2015." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 15 Apr 2015, /statistics/467315/reasons-for-switching-bank-accounts-uk/
GfK Media and Communication Research & Competition and Markets Authority, Account holders' reasons for switching bank accounts in the last year in the United Kingdom (UK) in 2015 ÌÇÐÄÆÆ½â°æ, /statistics/467315/reasons-for-switching-bank-accounts-uk/ (last visited August 03, 2026)
Account holders' reasons for switching bank accounts in the last year in the United Kingdom (UK) in 2015 [Graph], GfK Media and Communication Research, & Competition and Markets Authority, April 15, 2015. [Online]. Available: /statistics/467315/reasons-for-switching-bank-accounts-uk/