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Share of marketing budget allocated by companies to the participation in trade shows and fairs in France as of 2015*

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Sources

Release date

June 2015

Region

France

Survey time period

October 2013 to November 2014

Number of respondents

3,914 respondents

Special properties

Leaders of companies taking part in French trade shows and fairs

Method of interview

Telephone interview

Supplementary notes

* The marketing budget also includes budgets for sales and promotion.

Citation formats

Share of corporate marketing budget for trade shows and fairs in France 2015

Published by ÌÇÐÄÆƽâ°æ Research Department, Jan 4, 2017
This statistic presents the share of the exhibitors' total marketing, sales and promoting budget allocated to trade shows and fairs in France as a survey published in 2015. It shows that more than ** percent of the respondents dedicated between ** and ** percent of their marketing budget for trade show events.
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Topics

Trade show and event marketingExhibition, Convention & Meeting Industry in the U.S.Business travel in the United StatesSocial media and events in the United StatesGlobal business travel
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