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Sales volume of feminine hygiene products in the United States in 2024, by category (in million units)

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Sources

Release date

February 2025

Region

United States

Survey time period

52 weeks ended in December 29, 2024

Supplementary notes

Total U.S. multi-outlet including: Supermarkets, drugstores, mass market retailers, military commissaries, and select club and dollars retail chains.

Citation formats

U.S. feminine hygiene products' unit sales by category 2024

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 3, 2025

This statistic depicts the unit sales of feminine hygiene products in the United States in 2024, broken down by category. In that year, the sales of family planning items in the United States amounted to ** million units.

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Feminine hygiene marketBaby care market in the U.S.Procter & GambleKimberly-Clark Healthcare for women in the U.S.
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