The source provided the following explanation: "Kantar Media underreports OOH advertising spending by approximately 35 percent." Source labelled industry as "Food and Beverages: Comb Copy & NEC"
Citation formats
Food and beverage industry: distribution of U.S. ad spend 2013, by medium
The statistic above gives information on the advertising spending of the food and beverage industry in the United States in 2013, broken down by medium. The sector spent million U.S. dollars on outdoor advertising in the U.S. The sector's total ad expenditure amounted to * million dollars.
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Kantar, & OAAA. (January 15, 2014). Advertising spending of the food and beverage industry in the United States in 2013, by medium (in thousand U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 06, 2026, from /statistics/319053/food-beverage-ad-spend-medium/
Kantar, und OAAA. "Advertising spending of the food and beverage industry in the United States in 2013, by medium (in thousand U.S. dollars) ." Chart. January 15, 2014. ÌÇÐÄÆƽâ°æ. Accessed August 06, 2026. /statistics/319053/food-beverage-ad-spend-medium/
Kantar, OAAA. (2014). Advertising spending of the food and beverage industry in the United States in 2013, by medium (in thousand U.S. dollars) . ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 06, 2026. /statistics/319053/food-beverage-ad-spend-medium/
Kantar, and OAAA. "Advertising Spending of The Food and Beverage Industry in The United States in 2013, by Medium (in Thousand U.S. Dollars) ." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 15 Jan 2014, /statistics/319053/food-beverage-ad-spend-medium/
Kantar & OAAA, Advertising spending of the food and beverage industry in the United States in 2013, by medium (in thousand U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/319053/food-beverage-ad-spend-medium/ (last visited August 06, 2026)
Advertising spending of the food and beverage industry in the United States in 2013, by medium (in thousand U.S. dollars) [Graph], Kantar, & OAAA, January 15, 2014. [Online]. Available: /statistics/319053/food-beverage-ad-spend-medium/
