In 2020, and estimated *** thousand people owned a Prudential life assurance policy. This was a decrease of over 100 thousand people since 2019. The number of people owning a Prudential buildings and contents insurance decreased even stronger.
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Kantar. (June 13, 2021). Leading insurance products of Prudential ranked by number of users and insurance category in Great Britain from 2013 to 2020 (in 1,000s) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 03, 2026, from /statistics/317593/prudential-leading-insurance-products-in-the-uk-by-insurance-category/
Kantar. "Leading insurance products of Prudential ranked by number of users and insurance category in Great Britain from 2013 to 2020 (in 1,000s)." Chart. June 13, 2021. ÌÇÐÄÆÆ½â°æ. Accessed August 03, 2026. /statistics/317593/prudential-leading-insurance-products-in-the-uk-by-insurance-category/
Kantar. (2021). Leading insurance products of Prudential ranked by number of users and insurance category in Great Britain from 2013 to 2020 (in 1,000s). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 03, 2026. /statistics/317593/prudential-leading-insurance-products-in-the-uk-by-insurance-category/
Kantar. "Leading Insurance Products of Prudential Ranked by Number of Users and Insurance Category in Great Britain from 2013 to 2020 (in 1,000s)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 13 Jun 2021, /statistics/317593/prudential-leading-insurance-products-in-the-uk-by-insurance-category/
Kantar, Leading insurance products of Prudential ranked by number of users and insurance category in Great Britain from 2013 to 2020 (in 1,000s) ÌÇÐÄÆÆ½â°æ, /statistics/317593/prudential-leading-insurance-products-in-the-uk-by-insurance-category/ (last visited August 03, 2026)
Leading insurance products of Prudential ranked by number of users and insurance category in Great Britain from 2013 to 2020 (in 1,000s) [Graph], Kantar, June 13, 2021. [Online]. Available: /statistics/317593/prudential-leading-insurance-products-in-the-uk-by-insurance-category/