As of the third quarter of 2020, 71 percent of online users in the United States reported to using Facebook, down from 80 percent of online users in 2016. Facebook is not the only social network that users are abandoning: Snapchat's usage reach is 22 percent, a decline from 26 percent three years before.
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AudienceProject. (September 17, 2020). Share of online users in the United States who use selected social media platforms as of 3rd quarter 2020 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 20, 2026, from /statistics/291030/us-population-social-media-access/
AudienceProject. "Share of online users in the United States who use selected social media platforms as of 3rd quarter 2020." Chart. September 17, 2020. ÌÇÐÄÆÆ½â°æ. Accessed July 20, 2026. /statistics/291030/us-population-social-media-access/
AudienceProject. (2020). Share of online users in the United States who use selected social media platforms as of 3rd quarter 2020. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 20, 2026. /statistics/291030/us-population-social-media-access/
AudienceProject. "Share of Online Users in The United States Who Use Selected Social Media Platforms as of 3rd Quarter 2020." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 17 Sep 2020, /statistics/291030/us-population-social-media-access/
AudienceProject, Share of online users in the United States who use selected social media platforms as of 3rd quarter 2020 ÌÇÐÄÆÆ½â°æ, /statistics/291030/us-population-social-media-access/ (last visited July 20, 2026)
Share of online users in the United States who use selected social media platforms as of 3rd quarter 2020 [Graph], AudienceProject, September 17, 2020. [Online]. Available: /statistics/291030/us-population-social-media-access/