| Characteristic | Share of respondents |
|---|---|
| Watch on TV | 96% |
| Online | 68% |
| Attend | 52% |
| 50% | |
| Mobile | 42% |
| Listen to radio | 41% |
| Social network platforms | 35% |
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Source
Source
Release date
May 2014
More information
Region
United States
Survey time period
February 2014
Number of respondents
1,000 respondents
Age group
18 years and older
Method of interview
Online survey
Supplementary notes
* Multiple answers were possible.
Print: includes newspapers and magazines.
Online: includes any form of interaction from reading articles through to watching live events on a PC / mobile.
Mobile: any interaction via mobile device such as smartphone or tablet computer; includes fans that follow via social network platforms, listen online and play fantasy gaming on a mobile device.
Attend: includes attendance at any professional sporting event.
Radio: listening on the radio but excludes listening via online radio.
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