Figures from before 2026 were taken from previous reports:
1997-2022:
2023-2024:
2025:
Please note that Nielsen changed its methodology for measuring viewership in September 2025, introducing Big Data Panel +. This new approach combines surveying in-home TV viewership with digital streaming.
Citation formats
Masters Tournament: average TV audience in the U.S. 1997-2024
The average TV audience of the Masters Tournament final round grew in the United States in 2026, reaching ** million viewers. This was the highest viewership since 2015, when it also stood at ** million viewers. The 2026 tournament saw Rory McIlroy secure his *Masters title.
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Reuters. (April 15, 2026). Average TV audience for the final round of the Masters Tournament in the United States from 1997 to 2024 (in millions) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 16, 2026, from /statistics/1552312/golf-masters-average-tv-viewership/
Reuters. "Average TV audience for the final round of the Masters Tournament in the United States from 1997 to 2024 (in millions)." Chart. April 15, 2026. ÌÇÐÄÆƽâ°æ. Accessed July 16, 2026. /statistics/1552312/golf-masters-average-tv-viewership/
Reuters. (2026). Average TV audience for the final round of the Masters Tournament in the United States from 1997 to 2024 (in millions). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 16, 2026. /statistics/1552312/golf-masters-average-tv-viewership/
Reuters. "Average Tv Audience for The Final Round of The Masters Tournament in The United States from 1997 to 2024 (in Millions)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 15 Apr 2026, /statistics/1552312/golf-masters-average-tv-viewership/
Reuters, Average TV audience for the final round of the Masters Tournament in the United States from 1997 to 2024 (in millions) ÌÇÐÄÆƽâ°æ, /statistics/1552312/golf-masters-average-tv-viewership/ (last visited July 16, 2026)
Average TV audience for the final round of the Masters Tournament in the United States from 1997 to 2024 (in millions) [Graph], Reuters, April 15, 2026. [Online]. Available: /statistics/1552312/golf-masters-average-tv-viewership/
