Globally-known quick service restaurant (QSR) chain McDonald’s spent approximately *** million U.S. dollars on advertising worldwide in 2024, down from million the previous year. Advertising costs are divided into two categories: contributions to advertising cooperatives and production costs for radio and TV advertising. Contributions to advertising cooperatives accounted for *** million U.S. dollars and production costs for ** million in 2024.
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U.S. Securities and Exchange Commission. (February 25, 2025). McDonald's advertising costs from 2014 to 2024 (in million U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 23, 2026, from /statistics/286541/mcdonald-s-advertising-spending-worldwide/
U.S. Securities and Exchange Commission. "McDonald's advertising costs from 2014 to 2024 (in million U.S. dollars)." Chart. February 25, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 23, 2026. /statistics/286541/mcdonald-s-advertising-spending-worldwide/
U.S. Securities and Exchange Commission. (2025). McDonald's advertising costs from 2014 to 2024 (in million U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 23, 2026. /statistics/286541/mcdonald-s-advertising-spending-worldwide/
U.S. Securities and Exchange Commission. "Mcdonald's Advertising Costs from 2014 to 2024 (in Million U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 25 Feb 2025, /statistics/286541/mcdonald-s-advertising-spending-worldwide/
U.S. Securities and Exchange Commission, McDonald's advertising costs from 2014 to 2024 (in million U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/286541/mcdonald-s-advertising-spending-worldwide/ (last visited July 23, 2026)
McDonald's advertising costs from 2014 to 2024 (in million U.S. dollars) [Graph], U.S. Securities and Exchange Commission, February 25, 2025. [Online]. Available: /statistics/286541/mcdonald-s-advertising-spending-worldwide/
