November 6th to 5th December, 2021 and March 7th to April 3rd, 2022
Number of respondents
BBC Radio: 790, Heart Radio: 116
Age group
16 years and older
Special properties
those who use platform to access the news weekly or more often
Method of interview
Face-to-face interview, online survey
Supplementary notes
The questions were : How important is the brand as a source of news to you personally? And to what extent do you think the following statements apply to the brand as a news source? Respndents were then asked to answer using a scale of one to ten.
Citation formats
Attributes of radio news sources in the United Kingdom (UK) 2022
According to a study from 2022 on the radio consumption in the United Kingdom, the leading attributes of radio news sources, according to users of radio news were high quality and that the radio helps understand the world. While BBC radio seemed more popular for news consumption, Heart radio listeners chose their program for its trustworthiness.
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Ofcom. (July 21, 2022). Attributes of radio news sources according to radio news consumers in the United Kingdom (UK) in 2022 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 02, 2026, from /statistics/267385/attributes-of-radio-news-sources-in-the-uk/
Ofcom. "Attributes of radio news sources according to radio news consumers in the United Kingdom (UK) in 2022." Chart. July 21, 2022. ÌÇÐÄÆƽâ°æ. Accessed August 02, 2026. /statistics/267385/attributes-of-radio-news-sources-in-the-uk/
Ofcom. (2022). Attributes of radio news sources according to radio news consumers in the United Kingdom (UK) in 2022. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 02, 2026. /statistics/267385/attributes-of-radio-news-sources-in-the-uk/
Ofcom. "Attributes of Radio News Sources According to Radio News Consumers in The United Kingdom (Uk) in 2022." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 21 Jul 2022, /statistics/267385/attributes-of-radio-news-sources-in-the-uk/
Ofcom, Attributes of radio news sources according to radio news consumers in the United Kingdom (UK) in 2022 ÌÇÐÄÆƽâ°æ, /statistics/267385/attributes-of-radio-news-sources-in-the-uk/ (last visited August 02, 2026)
Attributes of radio news sources according to radio news consumers in the United Kingdom (UK) in 2022 [Graph], Ofcom, July 21, 2022. [Online]. Available: /statistics/267385/attributes-of-radio-news-sources-in-the-uk/
