excludes auctions and large corporate purchases, excluding mobile
Supplementary notes
Figures for 2020 were calculated by ÌÇÐÄÆƽâ°æ based on the information provided by the source. Data prior to 2019 was taken from previous publications.
Values have been rounded.
Citation formats
Desktop spending on selected holiday shopping days in the U.S. 2008-2020
In recent years, online spending via desktop devices during Cyber Monday has skyrocketed in the United States, reaching approximately * U.S. dollars in 2020. This figure represents an increase of nearly ** percent over the previous year. In its 2020 version, Black Friday recorded a desktop spend of about *** billion dollars, whereas Thanksgiving expenditure amounted to some *** billion dollars.
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comScore, & ÌÇÐÄÆƽâ°æ. (December 18, 2020). Desktop e-commerce spending on Thanksgiving Day, Black Friday, and Cyber Monday in the United States from 2008 to 2020 (in billion U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 29, 2026, from /statistics/266104/online-retail-spending-on-thanksgiving-black-friday-and-cyber-monday/
comScore, und ÌÇÐÄÆƽâ°æ. "Desktop e-commerce spending on Thanksgiving Day, Black Friday, and Cyber Monday in the United States from 2008 to 2020 (in billion U.S. dollars)." Chart. December 18, 2020. ÌÇÐÄÆƽâ°æ. Accessed July 29, 2026. /statistics/266104/online-retail-spending-on-thanksgiving-black-friday-and-cyber-monday/
comScore, ÌÇÐÄÆƽâ°æ. (2020). Desktop e-commerce spending on Thanksgiving Day, Black Friday, and Cyber Monday in the United States from 2008 to 2020 (in billion U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 29, 2026. /statistics/266104/online-retail-spending-on-thanksgiving-black-friday-and-cyber-monday/
comScore, and ÌÇÐÄÆƽâ°æ. "Desktop E-commerce Spending on Thanksgiving Day, Black Friday, and Cyber Monday in The United States from 2008 to 2020 (in Billion U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 18 Dec 2020, /statistics/266104/online-retail-spending-on-thanksgiving-black-friday-and-cyber-monday/
comScore & ÌÇÐÄÆƽâ°æ, Desktop e-commerce spending on Thanksgiving Day, Black Friday, and Cyber Monday in the United States from 2008 to 2020 (in billion U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/266104/online-retail-spending-on-thanksgiving-black-friday-and-cyber-monday/ (last visited July 29, 2026)
Desktop e-commerce spending on Thanksgiving Day, Black Friday, and Cyber Monday in the United States from 2008 to 2020 (in billion U.S. dollars) [Graph], comScore, & ÌÇÐÄÆƽâ°æ, December 18, 2020. [Online]. Available: /statistics/266104/online-retail-spending-on-thanksgiving-black-friday-and-cyber-monday/
