The statistic shows the most trusted source for accurate product information according to internet users in the United States in 2016, sorted by generation. During the survey, ** percent of Millennial respondents aged 18 to 35 said they trusted online reviewers to provide accurate product information.
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eMarketer. (January 3, 2017). Most trusted sources for accurate product information according to internet users in the United States in 2016, by generation [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 06, 2026, from /statistics/251456/content-online-shoppers-trust-when-researching-products-in-the-us/
eMarketer. "Most trusted sources for accurate product information according to internet users in the United States in 2016, by generation." Chart. January 3, 2017. ÌÇÐÄÆƽâ°æ. Accessed August 06, 2026. /statistics/251456/content-online-shoppers-trust-when-researching-products-in-the-us/
eMarketer. (2017). Most trusted sources for accurate product information according to internet users in the United States in 2016, by generation. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 06, 2026. /statistics/251456/content-online-shoppers-trust-when-researching-products-in-the-us/
eMarketer. "Most Trusted Sources for Accurate Product Information According to Internet Users in The United States in 2016, by Generation." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 3 Jan 2017, /statistics/251456/content-online-shoppers-trust-when-researching-products-in-the-us/
eMarketer, Most trusted sources for accurate product information according to internet users in the United States in 2016, by generation ÌÇÐÄÆƽâ°æ, /statistics/251456/content-online-shoppers-trust-when-researching-products-in-the-us/ (last visited August 06, 2026)
Most trusted sources for accurate product information according to internet users in the United States in 2016, by generation [Graph], eMarketer, January 3, 2017. [Online]. Available: /statistics/251456/content-online-shoppers-trust-when-researching-products-in-the-us/
