| Characteristic | Estimated brand value (in billion U.S. dollars) |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
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Source
Sources
Release date
April 2013
More information
Region
China
Survey time period
as of March 19, 2014
Supplementary notes
The source defines brand value as the earnings of a social network that are attributable to the brand. Social media brand valuation was based upon derivation of financial figures, determination of brand strength and determination of brand value.
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