Three different survey methodologies were used for the purpose of this study: Online survey of millennials - Date of survey: January 1, 2012 to January 31, 2012. Sample size: 6,552. Age group: 20 to 35. Focus groups of millennials - Date of focus groups: February 23,2012 to March 28, 2012. Number of focus groups: 3. Sample size: 27. Age group: 20 to 35. Online survey of nonprofit professionals - Date of survey: February 15, 2012 to April 3, 2012. Sample size: 89. Age group: 18 and older.
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Generation Y's info preference from nonprofit e-newsletters in the U.S. 2012
This statistic shows U.S. survey respondents answers to a question of what type of information they preferred to receive from nonprofit organizations via email newsletters. Survey respondents were from generation Y, aged between 20 and 35 years.In 2012, ** percent of respondents said they liked to receive news updates via email.
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Achieve, & Johnson, Grossnickle and Associates. (April 30, 2012). When a nonprofit sends you an email what type of info do you prefer? [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 07, 2026, from /statistics/235439/generation-y-and-us-nonprofits/
Achieve, und Johnson, Grossnickle and Associates. "When a nonprofit sends you an email what type of info do you prefer?." Chart. April 30, 2012. ÌÇÐÄÆƽâ°æ. Accessed August 07, 2026. /statistics/235439/generation-y-and-us-nonprofits/
Achieve, Johnson, Grossnickle and Associates. (2012). When a nonprofit sends you an email what type of info do you prefer?. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 07, 2026. /statistics/235439/generation-y-and-us-nonprofits/
Achieve, and Johnson, Grossnickle and Associates. "When a Nonprofit Sends You An Email What Type of Info Do You Prefer?." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 30 Apr 2012, /statistics/235439/generation-y-and-us-nonprofits/
Achieve & Johnson, Grossnickle and Associates, When a nonprofit sends you an email what type of info do you prefer? ÌÇÐÄÆƽâ°æ, /statistics/235439/generation-y-and-us-nonprofits/ (last visited August 07, 2026)
When a nonprofit sends you an email what type of info do you prefer? [Graph], Achieve, & Johnson, Grossnickle and Associates, April 30, 2012. [Online]. Available: /statistics/235439/generation-y-and-us-nonprofits/
