| Characteristic | E-reader and tablet owners age 16 and older | All those age 16 and older |
|---|---|---|
| Family members, friends, co-workers | 81% | 64% |
| Online bookstores or other websites | 56% | 28% |
| Staffers in physical bookstores | 31% | 23% |
| Librarians or library websites | 21% | 19% |
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Source
Release date
April 2012
Region
United States
Survey time period
December 2011
Number of respondents
n = 2,986
Age group
16 years and older
Method of interview
Computer-assisted telephone interviews (CATI)
Supplementary notes
December 2011 results are from a survey of 2,986 people age 16 and older conducted November 16-December 21, 2011. N for number of those owning e-book reader or tablet=1,132. The survey was conducted in English and Spanish and on landline and cell phones. N for the number of owners of either an e-book reader or a tablet device=1,132.
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