The statistic depicts the responses of restaurant chain executives to the question what the most important aspect of their marketing plan is. For 31 percent of the respondents in-store promotions are the most important aspect.
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American Express. (December 31, 2011). What will be the most important aspect of your marketing plan for your restaurants? [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 25, 2026, from /statistics/220139/restaurant-and-their-marketing-plans/
American Express. "What will be the most important aspect of your marketing plan for your restaurants?." Chart. December 31, 2011. ÌÇÐÄÆÆ½â°æ. Accessed July 25, 2026. /statistics/220139/restaurant-and-their-marketing-plans/
American Express. (2011). What will be the most important aspect of your marketing plan for your restaurants?. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 25, 2026. /statistics/220139/restaurant-and-their-marketing-plans/
American Express. "What Will Be The Most Important Aspect of Your Marketing Plan for Your Restaurants?." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 31 Dec 2011, /statistics/220139/restaurant-and-their-marketing-plans/
American Express, What will be the most important aspect of your marketing plan for your restaurants? ÌÇÐÄÆÆ½â°æ, /statistics/220139/restaurant-and-their-marketing-plans/ (last visited July 25, 2026)
What will be the most important aspect of your marketing plan for your restaurants? [Graph], American Express, December 31, 2011. [Online]. Available: /statistics/220139/restaurant-and-their-marketing-plans/