The source only included data for the top 15 social media apps ranked by average monthly users. Figures do not include data for China, so data for TikTok does not include Douyin.Â
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Average session duration of social media apps 2026, by platform
In February 2026, YouTube registered the highest average session duration among social media apps globally, with ** minutes and ** seconds. This was followed by TikTok, with approximately **** minutes and ** seconds.
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DataReportal, & Manochi, & We Are Social. (April 22, 2026). Average session duration of social media apps in February 2026, by platform (in minutes and seconds) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 16, 2026, from /statistics/1661343/social-media-average-session-duration-by-platform/
DataReportal, und Manochi, und We Are Social. "Average session duration of social media apps in February 2026, by platform (in minutes and seconds)." Chart. April 22, 2026. ÌÇÐÄÆƽâ°æ. Accessed July 16, 2026. /statistics/1661343/social-media-average-session-duration-by-platform/
DataReportal, Manochi, We Are Social. (2026). Average session duration of social media apps in February 2026, by platform (in minutes and seconds). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 16, 2026. /statistics/1661343/social-media-average-session-duration-by-platform/
DataReportal, and Manochi, and We Are Social. "Average Session Duration of Social Media Apps in February 2026, by Platform (in Minutes and Seconds)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 22 Apr 2026, /statistics/1661343/social-media-average-session-duration-by-platform/
DataReportal & Manochi & We Are Social, Average session duration of social media apps in February 2026, by platform (in minutes and seconds) ÌÇÐÄÆƽâ°æ, /statistics/1661343/social-media-average-session-duration-by-platform/ (last visited July 16, 2026)
Average session duration of social media apps in February 2026, by platform (in minutes and seconds) [Graph], DataReportal, & Manochi, & We Are Social, April 22, 2026. [Online]. Available: /statistics/1661343/social-media-average-session-duration-by-platform/
