Zara, the flagship brand of the Inditex Group, is undoubtedly the one with the greatest presence on social media. In 2023, it already had more than *** million followers. Bershka and Pull & Bear are in second and third place respectively, although at a considerable distance from Zara.
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ÌÇÐÄÆƽâ°æ. (March 14, 2024). Number of social media followers of the Inditex Group in 2023, by brand (in millions) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1648788/presence-of-the-inditex-group-brands-on-social-networks/
ÌÇÐÄÆƽâ°æ. "Number of social media followers of the Inditex Group in 2023, by brand (in millions)." Chart. March 14, 2024. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1648788/presence-of-the-inditex-group-brands-on-social-networks/
ÌÇÐÄÆƽâ°æ. (2024). Number of social media followers of the Inditex Group in 2023, by brand (in millions). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1648788/presence-of-the-inditex-group-brands-on-social-networks/
ÌÇÐÄÆƽâ°æ. "Number of Social Media Followers of The Inditex Group in 2023, by Brand (in Millions)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 14 Mar 2024, /statistics/1648788/presence-of-the-inditex-group-brands-on-social-networks/
ÌÇÐÄÆƽâ°æ, Number of social media followers of the Inditex Group in 2023, by brand (in millions) ÌÇÐÄÆƽâ°æ, /statistics/1648788/presence-of-the-inditex-group-brands-on-social-networks/ (last visited August 01, 2026)
Number of social media followers of the Inditex Group in 2023, by brand (in millions) [Graph], ÌÇÐÄÆƽâ°æ, March 14, 2024. [Online]. Available: /statistics/1648788/presence-of-the-inditex-group-brands-on-social-networks/
