Market share figures are based on the total gross revenues of the entire franchise system and company-owned businesses.
Supplementary notes
* The fast food restaurant industry consists of restaurants where customers pay before eating. Purchases can be consumed on-site, taken away, or delivered.
Citation formats
Market share of major fast-food industry brands in the United States 2013
This statistic indicates the market shares of fast food in the United States in 2013. The Burger King Corporation accounted for *** percent of the American fast food industry.
McDonald’s held, by far, the largest market shares in the fast food industry in the United States in 2013. Its closest competitor was Yum! Brands – the owner of the well-known restaurant chains Taco Bell, KFC, Pizza Hut, and WingStreet. The top 5 brands accounted for just under half of the American fast food industry, which, in 2013, generated more than *** billion U.S. dollars in revenue. Forecasts indicated that this revenue was expected to increase to *** billion U.S. dollars by 2018.
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IBISWorld. (May 15, 2013). Ranking of the largest fast food industry brands in the United States in 2013, according to market share* [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 05, 2026, from /statistics/1639504/market-shares-of-the-largest-brands-in-the-fast-food-industry-in-the-united-states/
IBISWorld. "Ranking of the largest fast food industry brands in the United States in 2013, according to market share*." Chart. May 15, 2013. ÌÇÐÄÆƽâ°æ. Accessed August 05, 2026. /statistics/1639504/market-shares-of-the-largest-brands-in-the-fast-food-industry-in-the-united-states/
IBISWorld. (2013). Ranking of the largest fast food industry brands in the United States in 2013, according to market share*. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 05, 2026. /statistics/1639504/market-shares-of-the-largest-brands-in-the-fast-food-industry-in-the-united-states/
IBISWorld. "Ranking of The Largest Fast Food Industry Brands in The United States in 2013, According to Market Share*." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 15 May 2013, /statistics/1639504/market-shares-of-the-largest-brands-in-the-fast-food-industry-in-the-united-states/
IBISWorld, Ranking of the largest fast food industry brands in the United States in 2013, according to market share* ÌÇÐÄÆƽâ°æ, /statistics/1639504/market-shares-of-the-largest-brands-in-the-fast-food-industry-in-the-united-states/ (last visited August 05, 2026)
Ranking of the largest fast food industry brands in the United States in 2013, according to market share* [Graph], IBISWorld, May 15, 2013. [Online]. Available: /statistics/1639504/market-shares-of-the-largest-brands-in-the-fast-food-industry-in-the-united-states/
