This statistic shows the results of a survey conducted from ** through *** among adult Americans on their preferred quick-service restaurant brand. The results were sorted by gender. During the survey, *** percent of men stated their preferred quick-service restaurant brand is Starbucks Coffee; **** percent of women said the same.
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The Brand Strength Monitor. (March 15, 2018). United States: Brand preferences for quick service restaurants from October 2017 to February 2018, by gender [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 01, 2026, from /statistics/825123/united-states-brand-preferences-quick-service-restaurants-gender/
The Brand Strength Monitor. "United States: Brand preferences for quick service restaurants from October 2017 to February 2018, by gender." Chart. March 15, 2018. ÌÇÐÄÆÆ½â°æ. Accessed August 01, 2026. /statistics/825123/united-states-brand-preferences-quick-service-restaurants-gender/
The Brand Strength Monitor. (2018). United States: Brand preferences for quick service restaurants from October 2017 to February 2018, by gender. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 01, 2026. /statistics/825123/united-states-brand-preferences-quick-service-restaurants-gender/
The Brand Strength Monitor. "United States: Brand Preferences for Quick Service Restaurants from October 2017 to February 2018, by Gender." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 15 Mar 2018, /statistics/825123/united-states-brand-preferences-quick-service-restaurants-gender/
The Brand Strength Monitor, United States: Brand preferences for quick service restaurants from October 2017 to February 2018, by gender ÌÇÐÄÆÆ½â°æ, /statistics/825123/united-states-brand-preferences-quick-service-restaurants-gender/ (last visited August 01, 2026)
United States: Brand preferences for quick service restaurants from October 2017 to February 2018, by gender [Graph], The Brand Strength Monitor, March 15, 2018. [Online]. Available: /statistics/825123/united-states-brand-preferences-quick-service-restaurants-gender/