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Advertising spending in the carbonated soft drinks category in the United States in 2023 and 2024 (in million U.S. dollars)

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Sources

Release date

April 2025

Region

United States

Survey time period

2023 and 2024

Supplementary notes

Thi ÌÇÐÄÆƽâ°æ estimate is made based on the 2024 value and the increasing rate of 13 percent from 2023 to 2024, which was provided by the source.

Citation formats

Carbonated soft drinks ad spend in the U.S. 2023-2024

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 21, 2025

Advertising spending in the carbonated soft drinks category in the United States amounted to *** billion U.S. dollars in 2024, up ** percent from the previous year. Coca-Cola was the beverage with the highest ad spend.

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