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Expected shifts in packaging practices as of 2024 in Europe

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Sources

Release date

January 2025

Region

Europe

Survey time period

2024

Number of respondents

6,000 respondents

Supplementary notes

Question: 'How do you see online shopping packaging evolving in the next five years?

Survey conducted in Czechia, France, Germany, Poland, Sweden and Türkiye.

Citation formats

Anticipated changes to packaging habits in Europe 2024

Published by
Yihan Ma,
May 20, 2025

A survey conducted in 2024 shows that packaging habits are likely to change quite a bit over the next five years, with a move towards more eco-friendly options. Around ** percent of consumers expect parcels to come in biodegradable or recyclable packaging. While others are hoping for more practical solutions, like getting a refund when they return packaging (** percent) or having the delivery carrier take it away (** percent).

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