Homebuyers in the United States preferred 3D tours over static photos when shopping for a home, according to a 2024 survey. Approximately ** percent of respondents shared this sentiment. Other measures such scheduling a tour online or unlocking the home with a smartphone for an in-person viewing were also highly popular. About ** percent of respondents wished there were more listings with 3D tours, while ** percent preferred 3D tours over in-person tours.
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Zillow. (September 30, 2024). Importance of virtual and 3D tours when shopping for a home according to homebuyers in the United States in 2024 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 05, 2026, from /statistics/1613291/importance-of-3d-virtual-tours-according-to-homebuyers-usa/
Zillow. "Importance of virtual and 3D tours when shopping for a home according to homebuyers in the United States in 2024." Chart. September 30, 2024. ÌÇÐÄÆÆ½â°æ. Accessed August 05, 2026. /statistics/1613291/importance-of-3d-virtual-tours-according-to-homebuyers-usa/
Zillow. (2024). Importance of virtual and 3D tours when shopping for a home according to homebuyers in the United States in 2024. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 05, 2026. /statistics/1613291/importance-of-3d-virtual-tours-according-to-homebuyers-usa/
Zillow. "Importance of Virtual and 3d Tours When Shopping for a Home According to Homebuyers in The United States in 2024." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 30 Sep 2024, /statistics/1613291/importance-of-3d-virtual-tours-according-to-homebuyers-usa/
Zillow, Importance of virtual and 3D tours when shopping for a home according to homebuyers in the United States in 2024 ÌÇÐÄÆÆ½â°æ, /statistics/1613291/importance-of-3d-virtual-tours-according-to-homebuyers-usa/ (last visited August 05, 2026)
Importance of virtual and 3D tours when shopping for a home according to homebuyers in the United States in 2024 [Graph], Zillow, September 30, 2024. [Online]. Available: /statistics/1613291/importance-of-3d-virtual-tours-according-to-homebuyers-usa/