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Leading fashion and beauty shopping apps in Australia in 2024, by number of downloads (in 1,000s)

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Source

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Release date

April 2025

Region

Australia

Survey time period

2024

Supplementary notes

Release date is date of access.

Values have been rounded.

Only the top 20 apps by downloads are represented.

Citation formats

Most downloaded fashion and beauty shopping apps Australia 2024

Published by
Christy Tila,
Apr 7, 2025

In 2024, the SHEIN shopping app was the most downloaded fashion or beauty shopping app in Australia on both iOS and Android devices, with over *** million downloads that year. In comparison, Australian fashion retailer The Iconic recorded around ** downloads of its app. Popular Australian beauty retailer MECCA 's app was downloaded around ** times that year.

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Access all statistics starting from $2,388 USD yearly *

* For commercial use only

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$0 USD
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Access limited to Free Statistics. Premium Statistics are not included.
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