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Monthly active users of Sephora app worldwide from January 2023 to December 2024 (in millions)

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Source

In cooperation with
Release date

January 2025

Region

Worldwide

Survey time period

January to December 2024

Supplementary notes

MAUs for the app Sephora KSA: Beauty, Makeup.

The date of release is the date of access. The figures have been rounded.

Citation formats

Monthly active users of Sephora app worldwide 2023-2024

Published by
Christy Tila,
Feb 5, 2025

From January 2023 to December 2024, the monthly active users of the Sephora app worldwide peaked in April 2024. The popular beauty app had approximately *** million users that month. In December 2024, the application recorded roughly *** million active users.

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Sephora.comSephoraBeauty and personal care e-commerce worldwideMoët Hennessy Louis Vuitton (LVMH Group)Ulta Beauty
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