According to a survey conducted in August 2024, most consumers in China paid attention to the expiration date when purchasing frozen food, with approximately percent of respondents selecting it as a priority. Meanwhile, nearly ***percent of respondents said they took freshness into consideration.Â
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
iiMedia Research. (September 18, 2024). Major factors to consider when selecting frozen food in China as of August 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/1608517/china-priorities-when-buying-frozen-food/
iiMedia Research. "Major factors to consider when selecting frozen food in China as of August 2024." Chart. September 18, 2024. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/1608517/china-priorities-when-buying-frozen-food/
iiMedia Research. (2024). Major factors to consider when selecting frozen food in China as of August 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/1608517/china-priorities-when-buying-frozen-food/
iiMedia Research. "Major Factors to Consider When Selecting Frozen Food in China as of August 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 18 Sep 2024, /statistics/1608517/china-priorities-when-buying-frozen-food/
iiMedia Research, Major factors to consider when selecting frozen food in China as of August 2024 ÌÇÐÄÆƽâ°æ, /statistics/1608517/china-priorities-when-buying-frozen-food/ (last visited August 03, 2026)
Major factors to consider when selecting frozen food in China as of August 2024 [Graph], iiMedia Research, September 18, 2024. [Online]. Available: /statistics/1608517/china-priorities-when-buying-frozen-food/
