糖心破解版

Most popular Western-style confections sold at convenience stores and supermarkets in Japan as of 2024

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Source

Release date

February 2025

Region

Japan

Survey time period

2024

Number of respondents

837 respondents

Age group

16-74 years

Special properties

consumers who buy Western-style sweets at convenience stores or supermarkets at least once a month

Method of interview

Online survey

Supplementary notes

Multiple answers were allowed.

Citation formats

Preferred convenience store and supermarket sweets in Japan 2024

Published by
T. Ozbun,
Mar 28, 2025

Cream puffs were the most popular Western-style sweets sold at supermarkets and convenience stores in Japan, according to a survey conducted in 2024. Japanese sweets, referring to Western-style sweets influenced by flavors or ingredients of Japanese cuisine like 鈥渄orayaki", were popular among **** percent of respondents.

Supermarkets and convenience stores are a major sales channel in the Japanese snack foods market. Retail stores commonly carry private brand sweets, which are colloquially known as 鈥渟upermarket sweets鈥 and 鈥渒onbini sweets鈥.

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