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Sales volume growth of the fastest-growing mainstream flavors of sweets in the United States in 2025

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Release date

October 2025

Region

United States

Survey time period

52 weeks ending April 20, 2025

Special properties

MULO+ with Convenience

Supplementary notes

Fastest growing flavors only include those with dollar sales of 20 million and over.

Citation formats

Fastest-growing flavors of sweets in the U.S. 2025

Published by
T. Ozbun,
Feb 9, 2026

In 2025, pink lemonade was the fastest-growing mainstream flavor for sweets in the U.S. based on sales volume growth. In the 52 weeks ending April 20 of that year, sales of sweets with that flavor grew by *** percent versus the year average. The second fastest-growing sweet flavor was waffle cone, with a growth of *** percent.

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