Upon being surveyed in 2024, environmentally conscious U.S. consumers shared that they were least likely to consider purchasing clothing, shoes, accessories or luggage from Adidas, which earned a score of over ** percent. Victoria's Secret followed in second, with a target score of ** percent.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
YouGov. (December 8, 2024). Brands rejected by environmentally engaged consumers in the United States in 2024 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 27, 2026, from /statistics/1557124/brands-rejected-by-environmentally-engaged-consumers-in-the-us/
YouGov. "Brands rejected by environmentally engaged consumers in the United States in 2024." Chart. December 8, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 27, 2026. /statistics/1557124/brands-rejected-by-environmentally-engaged-consumers-in-the-us/
YouGov. (2024). Brands rejected by environmentally engaged consumers in the United States in 2024. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 27, 2026. /statistics/1557124/brands-rejected-by-environmentally-engaged-consumers-in-the-us/
YouGov. "Brands Rejected by Environmentally Engaged Consumers in The United States in 2024." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 8 Dec 2024, /statistics/1557124/brands-rejected-by-environmentally-engaged-consumers-in-the-us/
YouGov, Brands rejected by environmentally engaged consumers in the United States in 2024 ÌÇÐÄÆÆ½â°æ, /statistics/1557124/brands-rejected-by-environmentally-engaged-consumers-in-the-us/ (last visited July 27, 2026)
Brands rejected by environmentally engaged consumers in the United States in 2024 [Graph], YouGov, December 8, 2024. [Online]. Available: /statistics/1557124/brands-rejected-by-environmentally-engaged-consumers-in-the-us/