In Australia in 2025, Facebook was the leading source of web traffic referrals, driving **** percent of clicks or taps to third-party websites. In comparison, Instagram accounted for ** percent, while Pinterest contributed ***Ìý±è±ð°ù³¦±ð²Ô³Ù.
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Meltwater. (June 10, 2025). Web traffic referrals from social media in Australia in 2025 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 23, 2026, from /statistics/1552441/australia-web-traffic-referrals-from-social-media/
Meltwater. "Web traffic referrals from social media in Australia in 2025." Chart. June 10, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 23, 2026. /statistics/1552441/australia-web-traffic-referrals-from-social-media/
Meltwater. (2025). Web traffic referrals from social media in Australia in 2025. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 23, 2026. /statistics/1552441/australia-web-traffic-referrals-from-social-media/
Meltwater. "Web Traffic Referrals from Social Media in Australia in 2025." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 10 Jun 2025, /statistics/1552441/australia-web-traffic-referrals-from-social-media/
Meltwater, Web traffic referrals from social media in Australia in 2025 ÌÇÐÄÆÆ½â°æ, /statistics/1552441/australia-web-traffic-referrals-from-social-media/ (last visited July 23, 2026)
Web traffic referrals from social media in Australia in 2025 [Graph], Meltwater, June 10, 2025. [Online]. Available: /statistics/1552441/australia-web-traffic-referrals-from-social-media/