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Buy now, pay later (BNPL) adoption rate in Vietnam in 2023, by product category

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Sources

Release date

March 2024

Region

Vietnam

Survey time period

October to November 2023

Number of respondents

1,000 respondents

Age group

18-65 years

Citation formats

BNPL adoption rate Vietnam 2023, by product category

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 12, 2024

According to a report conducted in 2023, the adoption rate of buy now, pay later (BNPL) as a payment method was the highest for purchases of electronic gadgets among Vietnamese consumers, as confirmed by ** percent of the respondents. Home appliances were the product category with the second-highest BNPL adoption rate in the country in the same year, reaching ** percent.

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Topics

BNPL (buy now, pay later) in the United StatesMobile payments in the United StatesConsumer Price Index and inflation in the U.S.Digital payments landscape in the United StatesOnline shopping behavior in the United States
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